— 2019

— 2019

Branding and digital design for Structural Concrete Industries, a pre-cast concrete company that has been based in New South Wales, Australia for 40 years. This is a company with true integrity, ingenuity and craftsmanship at its core, designing and creating the overall structure or precast components for iconic projects like the Control Tower at Sydney Airport, the main Olympic showring arena, and the lining of the Sydney Harbour tunnel. With a lack of branding and website from 1996, they needed an identity and online presence that reflected their ability to adapt and create bespoke, yet long-lasting, meticulous concrete components. I created a mark that imbues a sense of heritage (from 1979 and beyond), precision, beauty and robustness, that the entire team could feel aptly represented by. WIP website designs shown below.

Branding and digital design for Structural Concrete Industries, a pre-cast concrete company that has been based in New South Wales, Australia for 40 years. This is a company with true integrity, ingenuity and craftsmanship at its core, designing and creating the overall structure or precast components for iconic projects like the Control Tower at Sydney Airport, the main Olympic showring arena, and the lining of the Sydney Harbour tunnel. With a lack of branding and website from 1996, they needed an identity and online presence that reflected their ability to adapt and create bespoke, yet long-lasting, meticulous concrete components. I created a mark that imbues a sense of heritage (from 1979 and beyond), precision, beauty and robustness, that the entire team could feel aptly represented by. WIP website designs shown below.